Overview to the Toolkit

This Water Fluoridation Community Toolkit is for you!  Whether you:

  • Have a great deal of knowledge about community water fluoridation, or none at all
  • Want to implement water fluoridation in your community or prevent a rollback attempt
  • Know where to begin or have no idea at all

Who are your allies and how to do you engage them? How do you educate decision-makers? What are the most powerful arguments used by the opposition and how do you respond? The answers can be found in this Toolkit. 

The science is on the side of community water fluoridation. The Centers for Disease Control and Prevention has declared it one of the top 10 public health achievements of the last century and it is supported by every major public health, dental, and medical organization in the nation.

However, new water fluoridation efforts have been successfully thwarted and attempts to roll back currently fluoridated communities are on the rise by a small but vocal minority that relies on a fear-based approach, half-truths, and junk science. And yet, across the country, communities – large and small – have learned the power of mobilizing in support of water fluoridation and they have been successful, too!

Community water fluoridation is not just a public health issue. It’s a political issue. You are likely to face opposition from a variety of people using a range of arguments against water fluoridation. And they may try block your efforts at every turn.

This Community Toolkit is designed to meet you right where you are – and make sure you are prepared. There is no one size fits all approach. But there are key strategies. Let’s get started!